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NOW

ServiceNow Inc

US$134.01+3.13% (US$4.07)
Day's range
US$128.85 – US$135.08
Day's volume
US$1.2bn
52-week range
US$83.00 – US$189.26

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See how NOW weighs in your net worth, what it has paid you and how far it is from your target allocation.

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NOW in numbers

Market cap
US$138.6bn
P/E
82.97
P/B
11.07
Dividend yield (12m)
0.00%
Net debt/EBITDA
2.59

NOW trades at 82.97 times its earnings of the last 12 months.

NOW price history

01/10/202530/09/2026
Compare with

NOW risk and return

Monthly closes adjusted for splits and distributions.

Metric12 months36 months60 months
Return-25.14%+23.25%+10.71%
Volatility (annualised)69.20%46.42%40.35%
Largest drawdown-52.02%-58.35%-58.35%
Positive months3/1219/3629/60

How much did investing in NOW return?

US$1,000.00 invested on 01/09/2021 would be worth US$1,107.08 today.

Value today in NOW
US$1,107.08
Return over the period
+10.71%
Return per year
+2.06%
In the S&P 500
US$1,788.52

With dividends reinvested, before taxes and costs, at month-end closes. Past returns do not guarantee future ones.

NOW fundamentals

Valuation

  • P/E
    82.97
  • P/B
    11.07
  • EV/EBITDA
    52.96
  • EV/EBIT
    86.71
  • EV/Revenue
    9.89
  • P/EBIT
    82.48
  • P/S
    9.41
  • P/OCF
    26.11
  • P/FCF
    30.25
  • Earnings yield
    1.15%
  • PEG ratio
    —
  • Earnings per share
    US$1.62
  • Book value per share
    US$12.10

Debt

  • Net debt
    US$7.1bn
  • Net debt/EBITDA
    2.59
  • Net debt/Equity
    0.57
  • Debt/Equity
    0.77
  • Current ratio
    0.70
  • Quick ratio
    —
  • Cash ratio
    0.21

Efficiency

  • Gross margin
    74.77%
  • EBITDA margin
    18.67%
  • Operating margin
    11.40%
  • Net margin
    11.34%
  • Asset turnover
    0.47

Profitability

  • ROE
    13.34%
  • ROA
    5.27%
  • ROIC
    6.09%
  • Payout
    0.00%

Growth

  • Revenue CAGR (5 years)
    23.29%
  • Earnings CAGR (5 years)
    57.66%
  • Revenue growth (year)
    —
  • Earnings growth (year)
    —
  • Revenue growth (quarter)
    —
  • Earnings growth (quarter)
    —

What is NOW's fair price?

Two classic value formulas, with today's numbers. The current price is US$134.01.

Graham's fair price
US$20.97
84.35% below the price

√(22.50 × US$1.62 × US$12.10)

Benjamin Graham paid no more than a P/E of 15 and a P/B of 1.5. Their product, 22.5, times earnings (EPS) and book value per share gives the fair price.

Bazin's ceiling price
—
Does not apply to NOW: it paid no distributions in the last five years.

Décio Bazin only bought shares yielding at least 6% a year in distributions. The ceiling price is the average dividend per share of recent years divided by 6%.

Graham ignores growth and debt; Bazin assumes past distributions will repeat. They are reference points for comparison, not a buy recommendation.

NOW indicators by year

Multiples at each year's closing price; margins and returns from that year's accounts.

Indicator20252024202320222021202020192018
P/E458.34153.2583.67242.52564.44907.0585.50-1,203.49
P/B61.8022.7318.9915.6635.1338.0925.1928.95
EV/EBITDA311.85113.27109.3998.16175.84201.69181.98299.86
Earnings per shareUS$1.67US$6.92US$8.44US$1.60US$1.15US$0.61US$3.30-US$0.15
Book value per shareUS$12.39US$46.65US$37.21US$24.79US$18.48US$14.45US$11.21US$6.15
ROE13.48%14.83%22.69%6.46%6.22%4.20%29.46%-2.41%
ROIC13.14%11.64%9.99%8.12%11.53%5.64%2.05%-2.62%
Gross margin77.53%79.18%78.59%78.29%77.05%78.16%76.99%76.13%
EBITDA margin19.30%17.55%14.76%10.88%12.36%11.84%8.50%4.11%
Net margin13.16%12.97%19.30%4.49%3.90%2.63%18.11%-1.02%
Net debt/EBITDA-0.87——-1.87-2.24-0.07-0.28—

NOW financial statements

Line202520242023202220212020
Net revenueUS$13.3bnUS$11bnUS$9bnUS$7.2bnUS$5.9bnUS$4.5bn
Cost of sales-US$3bn-US$2.3bn-US$1.9bn-US$1.6bn-US$1.4bn-US$987m
Gross profitUS$10.3bnUS$8.7bnUS$7.1bnUS$5.7bnUS$4.5bnUS$3.5bn
EBITDAUS$2.6bnUS$1.9bnUS$1.3bnUS$788mUS$729mUS$535m
EBITUS$1.8bnUS$1.4bnUS$762mUS$355mUS$257mUS$199m
Net finance result——————
Profit before taxUS$2.3bnUS$1.7bnUS$1bnUS$399mUS$249mUS$150m
Income tax-US$513m-US$313mUS$723m-US$74m-US$19m-US$31m
Net incomeUS$1.7bnUS$1.4bnUS$1.7bnUS$325mUS$230mUS$119m

Figures the company filed with the CVM. Debt excludes leases; each quarter is that quarter alone.

Does NOW pay dividends?

NOW has no distributions on record.

About Servicenow

Sector
Services

Questions about NOW

How much is NOW today?

NOW is at US$134.01 (3.13% on the day), last traded on 30/09/2026.

What are the P/E and P/B of NOW?

NOW trades at a P/E of 82.97 and a P/B of 11.07.

How much did NOW return in 12 months?

NOW returned -25.14% in 12 months, with annualised volatility of 69.20% and a largest drawdown of -52.02%.